Winnett Specialist Group is an Australia-wide leader in gastric banding procedures. Dr Jason Winnett has helped over 12,000 people achive their weight loss goals in his 23 years career in the field. The team at WSG asked us to strategise their online presence and manage their content: produce and post relevant medical copy and images across various channels, with the tone of voice accurately reflecting the practice. We've since then improved their social presence across public channels and private patient group on Facebook, as well as via social advertising. We are running a regular EDM and blog - improving website SEO and growing and engaging their database.