to the RESULT. #AccountableMarketing 


Market research, workshops & strategic planning to get your brand and business geared for success.


Design & development of distinct brands and effective campaigns to achieve sales & marketing goals.


Ongoing marketing management & performance reporting of websites, comms, campaigns and lead gen.

Servicing – Melbourne | Sydney | Brisbane

Brands built on Strategy...Geared for Results

Download our '6 Marketing Fundamentals'

Fundamental for Marketing Plan

One of the most common causes of business stress or failure, is the lack of marketing strategy & planning. Here’s our Top 6 Fundamentals for developing an effective Marketing Plan for now and beyond.

Strategic Workshops

Strategic Workshops

Market Analysis, Competitor Review, Brand Positioning, Perceptions, SWOT & more...

Branding Workshops

Branding Workshops

Purpose, Vision, Values, Differentiation, Goals & Planning...

Marketing Roadmap

Marketing Roadmap

Overcome challenges, & hurdles, Quick Win & 6 - 12 month mapping...

Want to learn more about BEAM?

Beam Creative

Download our company brochure to learn more about our services, team, experience, projects and processes.


Comdain Homes

Comdain Homes (a part of the Comdain Group) is a custom, luxury home builder servicing Melbourne. Comdain has built an enviable reputation over 30 years, as one of Melbourne’s best builders. 

Comdain Homes sought assistance with their Sales and Marketing programs. A specific key driver was the need to address a concerning disparity between their website traffic and their lead generation results.

Read more about this project

Horner Recruitment

Horner Recruitment’s logo was 10 years old and the Horner team felt it no longer represented the culture and vision of the company. 

While Horner suspected they needed a new brand identity, they were duly cautious as the brand was well established and known within the recruitment industry.

Read more about this project

Leaptel – Internet Service Provider

Leaptel is a relatively new internet provider – with a competitive edge. They’re Australian, their expert team is passionate and they are truly local, giving genuine customer service, right here in Melbourne.

To compete on a grand scale and get the success they deserve, their brand and website needed to look as slick as the bigger, better-known telco’s.

Read more about this project

Meet Natalie & Craig
 Bringing 45+ years combined industry experience

Natalie Potter

With a rich background in Advertising & Media spanning over 25 years, Natalie's experience adds great value to any brand and business. Natalie has held senior roles in both renowned ad agencies and media firms and has worked across many industries. Natalie's passion for excellent outcomes and results for our clients drives our strategic processes, creative and execution. 

Craig Edwards

Craig’s design and print experience spans over 23 years. Craig has specialised in developing brands for web, digital & social. Craig understands how brands are created and executed, from concept to creative, right through to brand execution. Craig's expertise as a HubSpot (CRM) Practitioner, ties BEAM's strategy and creative to real results and accountability. 

What some of our clients say...

Some of the brands we've helped